LeadDeal
Website audit & consultation
Objective
We approached the project by first analyzing how users interact with the website and where friction may occur. Alongside this, we conducted market research to understand how similar companies position themselves online, allowing us to benchmark LeadDeal against industry standards. The process was collaborative, ensuring our findings aligned with both user needs and business goals.
Strategy
We approached the project by analyzing how users interact with the website and identifying areas where friction may occur. Based on this, we provided a set of recommendations grounded in web usability best practices. The process was collaborative, ensuring that all suggestions aligned with both user needs and business goals.
What we did
We performed a comprehensive UX review of the website, assessing it against established web usability best practices. This included evaluating navigation, content structure, visual hierarchy, and user flow. Based on our analysis and market research, we developed a clear set of actionable recommendations focused on improving clarity, usability, and engagement. The outcome provided the client with a practical roadmap to enhance the website experience and better support user decision-making.
Client Testimonial
"Pragmattech provided a thorough UX audit of our website that helped us identify key gaps and improvement opportunities. After applying their recommendations, we saw a noticeable increase in user engagement, account sign-ups, and overall conversions across our platform. Their team are true experts in UX and digital strategy. Highly recommended."
Portfolio
See other projects
Beyond this project, we’ve supported other brands with design, UX, and website improvements aimed at creating seamless and effective digital experiences.
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